About Course
- **Course Duration:** 1 Month
- **Schedule:** Weekly live sessions + Assignments and practical exercises
- **Key Learning Outcomes:**
- Master advanced BDR skills like prospecting, cold calling, objection handling, and pipeline management.
- Learn negotiation techniques, AI-powered tools, and industry-specific strategies.
- Be fully prepared for job interviews and real-world challenges.
WHAT WE COVER IN 1 MONTH:
Month 1: Foundations of Business Development
- Overview of business development and its impact on companies.
- BDR vs. SDR vs. Sales roles: Key differences and overlap.
- Key skills and mindset required for a successful BDR career.
- Understanding the customer journey: Awareness, Interest, Decision, Action.
- Metrics: Pipeline value, lead response time, and conversion rates.
- Real-world case study: Analyzing a successful sales funnel.
- How to define ICPs and segment buyer personas.
- Understanding Total Addressable Market (TAM).
- Hands-on activity: Create ICPs and buyer personas for a hypothetical company.
- Introduction to prospecting strategies: Online and offline methods.
- Using AI for prospecting: ChatGPT, Apollo, and LinkedIn.
- Practical session: Build a prospect list for a mock product.
Additional Features
Understanding the BDR Role & Sales Funnel